Our family was honored to be the national recipient of the 2022 Beef Quality Assurance (BQA) Cow-Calf Award. We traveled to Houston in February for the National Cattlemen’s Beef Association Convention to receive the award.

HOUSTON (Feb. 3, 2022) – The National Cattlemen’s Beef Association, a contractor to the Beef Checkoff, has announced the winners of the 2022 Beef Quality Assurance (BQA) Awards, sponsored by Cargill. Winners not only demonstrate high-quality animal care and handling principles as part of their day-to-day operations but express a strong desire to continually improve their operations through BQA. As good stewards of the cattle industry, a common trait among nominees is encouraging others to implement the producer education program.

2022 BQA Cow-Calf Award
The 2022 BQA Cow-Calf Award recipient is River Bend Ranch in Limon, Colorado, managed by the Frasier family. River Bend Ranch is a product of several generations of ranching in Colorado and has operated as an extension of Frasier Farms, LLC since 1981. Primarily a commercial cow-calf operation with Red Angus-based females, the ranch also includes a seedstock enterprise called Solid Rock Red Angus (SRRA). River Bend is dedicated to improving consumer confidence through public engagement and shares the importance of BQA on its operation and its foundation in U.S. beef production. With pride in their land management practices and years of implementing a holistic grazing approach, the Frasier family maintains that a strong emphasis on BQA principles truly coincides with effective land stewardship.